MADISON (WKOW) — A massive donation for a new humanities building at the University of Wisconsin-Madison has inspired a limited-edition ice cream flavor at Babcock Dairy.
The $115 million humanities building project was made possible by a $20 million lead gift from Marv and Jeff Levy, who named the building after their late parents, Irving and Dorothy.
To honor the UW alumni brothers, Babcock Dairy will unveil Levylicious Salted Turtle. The flavor features salted caramel ice cream swirled with chocolate fudge ribbon and roasted, salted pecans.
The flavor will debut during the grand opening celebration of Irving & Dorothy Levy Hall on Sept. 17 and will be available at the Babcock Dairy Store and participating retail locations.
Marv and Jeff played a hands-on role in developing Levylicious Salted Turtle, helping select the ingredients, refine the flavor profile and choose the name during a tasting session at Babcock Dairy.
In addition to making the lead gift for the new humanities building that now bears their parents’ names, the Levys provided a $75 million gift to launch construction of the Phillip A. Levy Engineering Center, which honors the memory of their late brother, Phil.
“Our hope is that by honoring our family legacy of charitable giving, we can offer future generations some of what the UW has provided us,” Marv Levy said.
“Wisconsin provided our family with many opportunities, including an education, a foundation and a future,” Jeff Levy said. “Levy Hall is our way of giving back and helping students create opportunities of their own.”
The university will celebrate the grand opening of Irving & Dorothy Levy Hall on Sept. 17. The five-story, 136,000-square-foot building is the new home for eight departments, consolidating programs that have long been scattered across campus.
University officials expect nearly every incoming student to take at least one class there over the course of four years.
